Fashion of 50's

Several important socioeconomic trends defined the 1950s style clothing. Firstly, the improved post-war economy led to boom in spending and consumption of goods, fashionable clothes among them, at a grand scale. Secondly, new clothing market niche opened as youth culture of the forties grew into a completely new societal stage: a teenager. Lastly, technological innovations allowed development of new textiles and manufacturing techniques, removing the stigma associated with pre-war shoddy ready to wear clothes. With the tumults of the war and postwar shaking up the entire society, novel, edge-pushing trends were not the trademark of the 50s clothing styles. In fact, conformism and stability were the ‘it’ trends. In fashion, this translated into a rather limited range of silhouettes, especially in garments for women.